Insights

SME strategy meets practical execution. These insights explore how we help businesses grow, adapt, and scale with confidence.

A 7-Step Strategy Framework That Actually Works

  • Cut through noise with a simple flow from problem to plan
  • Make choices with evidence, not endless debate
  • Turn insights into 3–5 bold, executable moves
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Cash Poor vs Cash Confident

  • Why profitable businesses still feel broke
  • Install a rolling 13-week cash rhythm
  • Pull DSO/DPO/DIO levers that actually move cash
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Why Cash Flow, Not Profit, Decides Whether Your Business Survives

  • Profit is a story — cash is a clock
  • Spot timing traps that mislead the P&L
  • Simple metrics and actions to extend runway
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Website Optimisation Guide 2025

  • Foundations that drive rankings & conversions
  • Speed, Core Web Vitals, and structured data
  • Habits that compound — not hacks
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What Is Business Efficiency?

  • Translate effort into outcomes without burnout
  • Diagnose the friction — then systemise
  • Quick wins to reclaim time and focus
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The Marshmallow Problem: Why Low Ego Teams Win

  • Why kindergarteners often beat MBAs in the Marshmallow Challenge
  • Low–ego, high–iteration teams outperform smarter, political groups
  • Simple leadership moves to turn experimentation into a competitive edge
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What Is Business Strategy?

  • Plain-English strategy you can sketch
  • From firefighting to focused growth
  • A 7-day sprint to make it real
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Why Refurbished Tech Is a Smart Cost-Saving Move for SMEs

  • Cut IT costs by 40–70% without slowing performance
  • Improve free cash flow — not just reported profit
  • Manly Laptops example: fast, reliable, cash–friendly
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